It’s not every day that you get to work with award-winning entrepreneurs looking to completely reinvent a fractured category with game-changing technology - all while working within one of the sexiest sectors of all - interior design - swoon. Clavis Studio is what we call “in the industry” a marketer's dream. Clavis Studio brings together an intuitive cloud-based design studio, complete with a growing collection of shoppable furniture brands and a suite of tools for individuals and professionals to design and manage their interior design projects. When we embarked on our journey with the Clavis team, they had an MVP in working order, but the business was looking to upgrade the functionality of the platform and elevate the brand experience. Challenge accepted.
Our scope of work to date has included a go-to-market strategy, brand development, brand messaging and tone of voice, social and digital media strategy and activation, influencer strategy, and email marketing - along with the not-so-tiny job of building out an end-to-end, custom web application that will become a furniture shop, an interior design platform, and a complete business management portal for interior designers. Together with our marketing partners from Ali & Able we’ve developed design-forward brand with a distinct playful tone of voice and whimsical design aesthetic. The site integrates both Shopify and Floorplanner into a custom interactive REACT web application (you guys can add anything here). We’re so excited to be part of the Clavis team and look forward to helping the business and the brand do great things for interior designers and for the Canadian tech industry. Oh and if you’re reading this and have an interior design project in the pipeline - go try out Clavis for yourself!