Swanked Out Healing

Coleman Smith



Coleman Smith Chinese Medicine

What we did:

Business Cards,
Email Newsletter Design,
Online Experience,

Awards & Recognitions

  • 2015 Best Website Anvils

  • 2015 Best Logo Anvils

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Project Overview

Coleman Smith is not your "typical" traditional Chinese medicine (TCM) practitioner. He wanted a brand that both garners respect from his peers and clients and shows off his unique style and philosophy. 

Starting with logo design, we wanted to create a brand that stood out from traditional 'healing' stereotypes. Coleman is Swanky. He has a goal of reaching a new market and expanding his business globally; i.e., our deliverables needed to connect to growing audiences. We went contemporary, infusing an industry-novel style, colour palette, and professional photography across the entire brand experience. 

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